Appointment of Tim Cook to the VMob Board

Market Announcement
11th February 2015


VMob Group Limited (VMob) is pleased to announce that, at VMob’s Board meeting earlier today, Tim Cook was appointed by the Board as a director of VMob. Tim is personally a shareholder in VMob and he also represents the interests of Collins Asset Management with respect to its shareholding in VMob. Both Tim and Collins Asset Management increased their respective shareholdings in VMob under the recently completed private placement (as previously announced), with Tim and Collins Asset Management now being substantial security holders of VMob. 

A brief biography of Tim is set out below. The current directors welcome him to the Board and the significant expertise and experience he brings.

Tim Cook is Managing Director of Collins Asset Management Limited; an Auckland based private equity and investment company. Collins Asset Management Limited has a number of investments in medical, technology, property, executive recruitment and the motor industry.

Tim has been with Collins Asset Management Limited since 2003, when he was initially a business advisor to the Chairman, and subsequently became a Director and CEO of Primecare Retirement Villages. He then oversaw the sale of that business in 2005, following which the Collins Group became a private equity organisation.

Tim is a Director of a number of companies within and outside of Collins. He is Chairman of Team McMillan BMW Limited, Team MINI Limited and Rolls Royce Motor Cars Auckland. He is also Chairman of SaferSleep NZ Limited and SaferSleep USA and The Auckland Heart Group, NZ’s, largest private cardiology practice. He is a Director of MyWave Limited and MyWave Holdings Limited and a Director of NZX listed Vertias Investments Limited and its subsidiaries Mad Butcher Limited, Nosh Group Limited and The Better Bar Company Limited. He chairs the Remuneration Committee for Veritas and is a member of the Finance and Audit Committee. 

His earlier management career includes senior retail and operational management roles in the supermarket, retail, franchising, food and fashion industry sectors. 

From 2006 to 2011 he was a Director of NZX listed Charlie’s Group Limited, representing Collins Asset Management who was the cornerstone shareholder at 19.69%. He was a member of the Finance and Audit Committee and Chairman of the Remuneration Committee. He was heavily involved in its sale to Asahi Group for $129 million in 2011.


For more information please contact: 
Steve Allan
Chief Financial Officer
Mobile: +64 27 480 9991
Email: [email protected]

About VMob
The VMob mobile marketing platform, built specifically for retailers, uses in-store beacon functionality, mobile vouchers and mobile loyalty to increase store traffic, improve in-store experience and build loyalty. All app content is tailored specifically to each shopper by our big data platform, running on the Microsoft Azure network, using a combination of historic information and live data points such as location, weather and nearby events. VMob is based in Auckland, New Zealand and is listed on the NZX Alternative Market (NZAX: VML).

The Company has already achieved success in worldwide markets with strong partnerships and clients including McDonald’s USA, Netherlands, Sweden and Japan, Exxon, DDB, Telkom Indonesia, Telecom New Zealand, Vodafone, Yellow Pages, Heart of the City and Loyalty New Zealand.

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Kai Crow