If a loyalty programme is easy to use, if rewards are relevant and earned quickly, and if the privacy-reward equation passes the eye test, a programme is more likely to find traction.

QSRs that want to grow guest count and average check on a per store basis need to enable a world class digital experience at as many stores in as many markets as possible.

Customers actually want to use tech that has the potential to deliver more revenue and more loyal customers to brands - so what are QSR brands actually doing to make the most of mobile and the IoT?

With categories named “quick service” and “fast casual” it’s no surprise where brands are trying to find an edge. Restaurants want to create a faster and more convenient experience for their customers.

A frictionless customer experience often starts with fast and seamless recognition, so it’s a great starting point for retailers that want to make themselves the path of least resistance.

If you want your marketing activities to be successful, you need to have a presence in the places your customers are looking for you. Today, that means having a marketing strategy to engage your clients and prospects where they spend most of their online time...

In this video interview with Newsroom’s Mark Jennings, Plexure CEO Craig Herbison discusses Plexure’s new products and the challenges facing brick and mortar retailers.

the continued adoption of online shopping will put margins and foot traffic under pressure for traditional retailers, with department stores forced to change their formats.

More than a year after it was launched in Sweden, McDonald’s global mobile app has been introduced in New Zealand, letting diners manage and redeem McDonald’s offers via their phone, saving time and money.

What is friction in retail and how will minimising it help our brick and mortar retail environments?

Consumer expectations have changed so even the smallest wrinkle in the shopping experience is sometimes considered by customers to be a catastrophic source of frustration.

2018 is nearly upon us, and the season for making predictions about what the new year will hold is
well underway. We’ve taken a look at a bunch of the commentary and summarised the trends. Good
news! Retail won’t die in 2018.

If you’re a physical retailer with limited online experience or capability, don’t worry about matching what Amazon is doing. Instead find ways to integrate digital into your stores so you can do what Amazon doesn’t do – creating an essential in-store experience that gives customers what they need and keeps them coming back.

Corporate finance advisory firm Clare Capital has profiled Plexure's impressive recent performance. See what they have to say in their Spotlight on Plexure.

We're filling a bunch of roles across the business, and we'd love to hear from you if you're looking for a role you can really make a difference in. Check out the current vacancies below and head to LinkedIn to apply.