Thriving in the age of Amazon Go
Using the latest technology trends to engage grocery shoppers and build loyalty
This guide is a catalog of the innovative stuff happening in grocery - what you should be aiming for.
We'll help you understand the psyche behind customer behavior, so you can start building tech into your CX and catch this train.
What's packaged in this eBook?
- Mobile & Smart Tech - it's hip, it's happening and it's now!
- The Amazon Go experience - is this the future of grocery shopping?
- Why grocery stores are adding mobile & IoT to the shopping list.
- The case for coupons - the humble coupon has been given a makeover and is better than ever!
- The Art of Persuasion - 6 ways to use persuasion in your marketing.
- Neuro(super)marketing - using personalization to make decisions easier.