Connected devices

Why grocery stores are adding IoT to the shopping list

Why grocery stores are adding IoT to the shopping list

It's probably not a stretch to say most grocery shoppers prioritize getting in, getting what they need and getting out. In this case, food retailers should be looking for ways to make shopping trips as painless as possible by personalizing experiences while helping customers to save money and time in-store.

Connecting brands with customers using IoT and digital insights

Connecting brands with customers using IoT and digital insights

We're all about helping brands connect with customers, making every interaction the best it can be so everyone benefits: customers get bargains or get cool experiences; brands get more return visits to physical stores, or higher basket value from the people buying there, or better word of mouth and social cred. All that good stuff.

Trend Spotting at NRF, Day Three

Trend Spotting at NRF, Day Three

On the final day of NRF, I finally had a moment to really go and look at some of the exhibitors here; I was immediately struck by the level of innovation and use of customer engagement sensors.

Thoughts from #NRF16 – Day Two:

Thoughts from #NRF16 – Day Two:

Whether working with store-assistant enabled selling devices or the point-of-sale system, we’re seeing IoT in the retail environment coming into an integrated ecosystem. Like a well-orchestrated symphony, hand-offs between retailers and consumers become seamless thanks to the connectedness of each device in the chain

The I to T of retail's IoT

The I to T of retail's IoT

Collecting and analyzing data from an ever-widening range of devices enables more intelligent personalization of customer experiences: driving sales and boosting revenue by knowing just what to give each customer - and exactly when to give it to them.