Plexure platform

Unlocking new retail opportunities

Unlocking new retail opportunities

Imagine: it’s a hot Friday afternoon. On your way home from work, you stop to pick up some weekend fixings. How about some ice cream? Well according to that in-store digital display, the ice cream is only three aisles over. And the alert you just got on your smartphone—it’s a sweet two-for-one coupon.That pretty much solves the pistachio versus mango dilemma.

The best CRM is now event driven, not calendar driven

The best CRM is now event driven, not calendar driven

Rapidly emerging technology is transforming traditional CRM, which until now has been largely based on calendar-driven moments in time.  Innovative cloud-based platforms like Plexure specialize in next generation CRM, empowering marketers to use the latest IoT technology to create unique customer experiences based on real-time events in physical spaces.