Emerging from COVID-19
Insights and strategies for responding to consumer concerns and building brand equity
Our goal is to help consumer-facing brands not only weather the storm but emerge from it holding a strong market position through regular, relevant and meaningful customer interactions.
After reading this eBook, you will know...
- What consumers expect from brands
- Anticipated changes in consumer behavior
- How to engage with customers during and after the pandemic
- What to consider when adapting marketing strategies around messaging and channels