Private Placement of Ordinary Shares

VMOB Group Limited [NZAX: VML] 
5 May 2015


VMob Group Limited (VMob) announces that it is about to undertake a placement to raise up to NZ$3.0 million through the issue of up to 187.5 million ordinary shares at an issue price of NZ$0.016 per share (or 7.5 million ordinary shares at an issue price of NZ$0.40 per share post consolidation). The placement will be made to wholesale investors in New Zealand and sophisticated investors in Australia.

Consistent with the advice set out in the Company's investor presentation released to the market on 29 April 2015, VMob also confirms its intention to offer its New Zealand shareholders the opportunity to participate in a Share Purchase Plan (SPP), which will be launched later this month. The target raising from the SPP will be NZ$500,000 but the Company will reserve the right, at its discretion, to accept over-subscriptions. Pricing for the SPP will be the same as the pricing offered to those parties participating in the private placement.

VMob currently has cash reserves of approximately NZ$900,000, which together with the proceeds of the private placement and the SPP will fund the Company through to completion of the ASX IPO expected in Q3 of 2015. VMob announced on 23 April 2015 that its Annualised Committed Monthly Revenue (ACMR) as at 31 March 2015 had increased to NZ$3.181 million, which represents a 1600% increase over the ACMR figure of $0.2 million for FY2014.

For further information, contact: 
Scott Bradley, CEO
+64 21 722 556
[email protected]


About VMob
VMob is an end-to-end mobile personalisation platform that lets retailers and other customer- facing brands create highly personalised marketing campaigns to reach customers at exactly the right time and place – resulting in much higher conversion rates.

The VMob platform integrates with the brand’s own smartphone app to continuously collect and store a range of real-time data (including location, movement speed, local weather and nearby events), combining it with information on past transactions through its IoT platform to deliver a level of personalised content not possible with other media. 
Offers, campaigns and content personalised with this data are delivered within the smartphone app, and to other channels via API connections.

VMob was founded in Auckland, New Zealand and now has offices in San Francisco, Chicago, New York, London, Tokyo and Sydney and is listed on the NZX Alternative Market (NZAX: VML).

VMob has already achieved success in worldwide markets with strong partnerships and clients including McDonald’s, 7-Eleven, Exxon, Anheuser Busch, Heart of the City, Spark New Zealand, Telkom Indonesia, Loyalty New Zealand, and Yellow Pages.

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Kai Crow