Notice of Intention to Issue Share Options to Employees

Market Announcement
2 March 2015


VMob Group Limited (“VMob”) [NZAX:VML] announced today that it intends to issue 34,500,000 options to acquire ordinary shares in VMob to certain employees on or about 27 March 2015 at an exercise price of $0.018 per share. This exercise price is equal to the current VWAP (Volume Weighted Average Price) over the preceding 30 days.

The issue of the options is intended to both secure and retain the services of the recipients and to align the interests of the recipients with those of the shareholders of VMob.

A further market announcement will be made when the options have been formally issued.


About VMob

VMob is an end-to-end mobile personalisation platform that lets retailers and other customer-facing brands create highly personalised marketing campaigns to reach customers at exactly the right time and place – resulting in much higher conversion rates.

The VMob platform integrates with each brand’s own smartphone app to continuously collect and store a range of real-time data (including location, movement speed, local weather and nearby events), combining it with information on past transactions to deliver a level of personalised content not possible with other media.

Offers, campaigns and content personalised with this data are delivered within the smartphone app, and to other channels via API connections.

VMob is based in Auckland, New Zealand and is listed on the NZX Alternative Market (NZAX: VML).

VMob has already achieved success in worldwide markets with strong partnerships and clients including McDonald’s, Exxon, Anheuser Busch, Spark New Zealand, Telkom Indonesia, Loyalty New Zealand, and Yellow Pages New Zealand.

Visit for further information

For more information please contact: Steve Allan
Chief Financial Officer
Mobile: +64 27 480 9991
Email: [email protected]

Kai Crow