girl filling up car with gas at convenience store

Driving deep personalization for fuel & c-stores to increase loyalty

In store visits


Multi-channel shoppers


YoY growth


Consumers are looking for deeply personalized experiences across multiple channels. And with more product choices than ever before, they want to be recognized and valued as individuals.

woman on the phone

Capture your audience on the go

Plexure provides high frequency businesses like fuel and convenience stores with an end-to-end mobile engagement solution to send deeply personalized offers. And it all happens on mobile so you can engage consumers on the go.

A solution designed for high-frequency businesses

Plexure’s solutions are designed for high frequency, predicable, repeat purchases, for the likes of fuel and convenience stores. Develop next generational loyalty with customers to drive stronger connections which result in uplifts in frequency of visit and average cheque.

mobile phone showing personalized rewards program
man in plaid shirt

In a different industry?

Plexure creates customer relationship magic for many different consumer-facing industries. Contact our team of experts today to discuss your business and needs.


Plexure and 7-Eleven Australia

Plexure worked with 7-Eleven in Australia between 2016 and 2020 to enable personalized marketing content and offers within its 'Fuel App' to uplift customer spend, retention and establish deeper customer loyalty.  

Key outcomes

71% YoY growth

increase in in-store visits and purchases between 2016 - 2020

Multi-channel shoppers

82% of Fuel App users shopped in store and in app

1 year

is the average time a user remained active in the app

2.95 million

offers redeemed between 2016 - 2020

background image


mobile phone showing personalization and rewards program

Personalization & Loyalty

mobile phone showing personalization and rewards program

Build rich customer profiles, utilize our world-class deep segmentation and targeting engine to execute next-level personalization and develop world-class loyalty programs.

Utilize Plexure’s suite of intelligence modules to create a cadence of test, learn and optimize that ensures you’re solving business challenges and always one step ahead of the competition. 

Accelerate your digital transformation with Plexure Order & Pay, our customizable mobile app and Plexure Campaigns to harness all your data and a CMS to run personalized marketing campaigns. All assisted by Plexure Consumer Care.