Thoughts from #NRF16 on Opening Day: NRF's Annual Convention & EXPO earned the nickname "Retail's BIG Show" years ago. The name was so appropriate, it stuck. Held every January in New York City, Retail's BIG Show is the industry's flagship event. In four days - that go by amazingly fast - it offers unparalleled education, collegial networking, and an enormous EXPO Hall full of technologies and solutions.
Once again, Plexure is front-and-center in the Microsoft booth, which is No. 2803. We've been incredibly busy since arriving - conducting training classes and setting up our stand in what couldn't be better positioning - at the entrance of the exhibit hall, in our partner's massive 5600+ square ft. booth. Last year at NRF, Plexure showcased our work with McDonald's. This year we're demonstrating another fascinating initiative: the convenience store of the future. The show opened only a few hours ago and it's already commanding significant interest from attendees.
Overall, I'm particularly pleased to see that so much of the show's focus is on the intelligent cloud and intelligent interactions. That's squarely in our wheelhouse, making #NRF16 the year of Plexure. Looking forward to helping attendees learn how they can engage their customers in-store using our solutions to increase sales.
Watch this space...further updates as soon as time permits.