Optimization starts with understanding. Our flexible real-time analytics suite lets you view live reports with embedded Microsoft® Power BI, and output data feeds to a range of other platforms.
Adaptive machine learning
Go beyond manual targeting and predictive modelling to a system that intelligently adapts to changes in behavior and environmental conditions. Test and preview multiple models with our MWT suite.
Our workflow builder puts the capability to build complex cross-device Internet of Things (IoT) workflows directly in the marketing team's hands with an intuitive drag and drop interface.
The Plexure campaign manager gives you the ability to view and manage activity across every channel in one place. Easily connect new data sources and add new output devices to your ecosystem.
Easily create segments, add and edit dynamic tags or custom fields. The Plexure consumer manager acts as a central data repository so there's no need for hours of time with data engineers.
Centrally manage all media assets for use across every channel and device - remove duplicate work by entering the same campaign data in multiple systems.
The Plexure content manager is the powerful backend that allows you to push content - manually targeted, delivered via the MWT suite or the workflow builder - out to multiple connected devices, digital channels and your mobile app.
The Plexure offer engine allows you to create cross-channel calls to action that can be integrated into your mobile app or other channels to incentivize customer behavior.
The Plexure loyalty module gives you one tool to manage loyalty rewards, points and incentives across multiple programs in multiple channels.
When it comes to delivering messages to your customers via their mobiles, the plexure workflow builder can either use our own in-built push service or connect to a range of external providers.